SITGES FILM FESTIVAL. International film festival in Cataluña, Spain.
On its 46th edition the festival commemorated the premier of the film Rosemary´s Baby. We created a teaser campaign talking about Satanism, which is the film´s main theme. We produced audiovisual pieces for TV and cinema, and a website where it was revealed that it was Festival de Sitges who really was behind this campaign. It was a very delicate and polemic theme, so it had a very strong impact in national and international media who praised our strategy, the creative sign and the elegance of it.
We achieved that many popular writers, cinema directors, journalists, dj´s contributed on the web, giving their opinion on the campaign. Even a famous barman Diego Cabrera created the cocktail “Rosemary”.